Why is Playa art showing up in Lexus commercials?

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Apollonaris Zeus
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Post by Apollonaris Zeus » Fri Nov 03, 2006 7:42 am

Action Girl is correct and backed up by court decisions.
A private event paid for and held on public land has the right to control all commercial exposure, except where the right of freedom of the press constitutional rights overcede those rights.
Bay Bridge Sue wrote:Interesting... my previous post here from early this AM vanished, and was replaced by AG's. VERY interesting...

actiongrl wrote:If it's any consolation I had a post disappear from this thread earlier today too. I definitely didn't delete your post. I've had a couple of posts disappear in the past year or so. It's strange.
There has been some very strange threads started with links to pages that had contained trojans and perhaps other viruses. on one only my computer detected it when other eplayans didn't. I would be concerned that some of you may have hijacked internet connection and computers. check your IP route by going through a free IP route tracking website like:
http://visualroute.visualware.com/&e=14 ... hDG64tv0c=

open your command prompt under programs> accessories: type in, netstat -n
this will list your connections in IP form then type in one of the IP addresses.

there will be many hops. If you find Dulles, VA as a mediary hop that's the FBI

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Post by BigCock » Fri Nov 03, 2006 11:26 am

The media rules are clear, but what about sponsorships? That's what's most disturbing to me. If a participant gets sent to check out BRC, no big deal. Even corporate sponsored art seems ok - not very cool, but ok - and D'oT's point that nearly all playa activity is indirectly sponsored is well taken. But corporate underwriting of major community artwork seems a blatent violation of the spirit of the event. "This year's Temple brought to you by your friends at Budweiser! who remind you to burn responsibly ..."

Half a million bucks for Uchronia is a hell of a lot of money, and it makes sense that corporate funding may have been necessary to cover this. But that doesn't mean that corporate funding is inevitable. Rather, it means that some projects are just too expensive for BRC.

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Post by gyre » Fri Nov 03, 2006 11:56 am

If enough people complain to Lexus, then maybe next year there will be bigger art by the Belgians, only it will be at Deadstock or Loppiloopza and we won't see it.
At one point, I had to move 150 feet back from the burn perimeter AND get behind an art car. I was entertained.
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Post by Ron » Fri Nov 03, 2006 1:07 pm

Many thanks to AG for her participation in this thread. I'd love to see updates from you on the ongoing developments in the commercial.

As the the issues involved I haven't an opinion. Believe it or not. :)

Ron

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Post by Eric » Fri Nov 03, 2006 8:09 pm

BigCock wrote:But corporate underwriting of major community artwork seems a blatent violation of the spirit of the event. "This year's Temple brought to you by your friends at Budweiser! who remind you to burn responsibly ..."
There wasn't any advertising of any sort anywhere in, on or around the Waffle at anytime that I know of during the event. I was there quite a few times- it was one of my favorite places on the Playa this year- and I never had anything even remotely commercial tossed at me, nor did anyone I know.

How is a company quietly funding art (if this is indeed what happened)- without anyone who sees it know or even associtating it with said company, any different than know how any piece of art on the playa is paid for? So maybe Lexus references it later to make themselves look cool (and this has nothing to do with the legality of that), but when it happens 2 or 3 months after the event does it really change the feeling you had looking at the piece?

To use your example- if Budweiser funded the Temple, but there was absolutely no mention of Budweiser even in passing, and no one knew about it, how would it affect you during the event? It wouldn't- you wouldn't know about the funding, so it would just be an amazing Temple. When Bud referenced it 3 months later it would have a disconnect from the actual event.

This isn't secret funding of a politician- it's a company (possibly) funding art that only 40,000 people got to enjoy in person. If that isn't a great fucking gift, I don't know what is. Even if Lexus has to sell 20 cars to make their investment back.

And I agree with Ron- thank you AG for taking part in this discussion. It's nice to have someone from the Org taking part.
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Post by helitack » Fri Nov 03, 2006 8:49 pm

Apollonaris Zeus wrote:Action Girl is correct and backed up by court decisions.
A private event paid for and held on public land has the right to control all commercial exposure, except where the right of freedom of the press constitutional rights overcede those rights.

AIIZ
Cites? And specific references in US Code, and specific case law which allows/has allowed said activity by a corporation.
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Post by Mozy bonz » Sat Nov 04, 2006 8:25 am

Don't use any photos that you don't have clear rights to. Photographers aggressively sue those who pirate their photos -- and often win big settlements. No disclaimer can protect you, only diligence to verify your rights to each and every photo. The statute of limitations (which applies to the time period during which you can convicted of a crime) and the period which original works are protected by copyright. Copyright laws have changed from time to time, but more recently may extend for up to 95 years.


http://www.copyright.gov/

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Post by Mozy bonz » Sat Nov 04, 2006 8:39 am

Copyright
Under current U.S. law, copyright protection arises automatically when an "original work of authorship" is "fixed in a tangible medium of expression". A work is "original" in the copyright sense if it owes its origin to the author. For example, a photograph of Yosemite's Bridalveil Fall is original so long as it was created by the photographer, even if it's the zillionth photo to be taken of that scene. Only minimal creativity is required to meet the originality requirement, no artistic merit or beauty is required.
Works of art - sculptures, paintings, and even toys - are protectable by copyright. Furthermore, buildings created on or after December 1, 1990 are protected by copyright. A copyright owner has the exclusive right to reproduce a copyrighted work, and photographing a copyrighted work is considered a way of reproducing it. Thus, you may need permission to photograph a building or an art work.

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Post by spectabillis » Sat Nov 04, 2006 9:52 am

Eric wrote:... but when it happens 2 or 3 months after the event does it really change the feeling you had looking at the piece?
my rant: cant speak for anyone else, but for me it kinda does. regardless of its intention, a more gift based economy might be an unrealistic utopian ideal but thats what i love about it. i love its anarchistic and subversive nature to this corporate based global economy we are stuck in without much choice. its raw, simple, and has a value past its immediate perception when other people who have absolutely no idea of alternatives experience it. its like a mental high, a social lifting of burdon and exchange when people dont have to weigh a monetary value on everything and they gift without a bunch of expectations.


i understand and have followed many parts of the commerce debate and its always been one of the more controversial ones. at least its more calm than the heated exchanges and maybe thats an improvement, or maybe i just hope so. but its definately an improvement when...
AG for taking part in this discussion. It's nice to have someone from the Org taking part.
... after the discovery channel ruckus it should show people that the org is following up on these issues and with feedback. i hope more people can see that because its an important thing. people may or may not agree, but i have come to really appreciate those like actiongrl who put themselves out there in the face of sometimes huge controversy and criticism. i think its a strange and difficult situation to be in, the org is a business that considers some things not being run as... a business.

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Post by Apollonaris Zeus » Sat Nov 04, 2006 12:31 pm

Mozy bonz wrote:
Furthermore, buildings created on or after December 1, 1990 are protected by copyright. A copyright owner has the exclusive right to reproduce a copyrighted work, and photographing a copyrighted work is considered a way of reproducing it. Thus, you may need permission to photograph a building or an art work.
Only in its architectual form, not if its photographed from a public place and sold as a print or poster. I forget the date of the landmark case, "Blah Blah verses the "Rock & Roll Hall of Flame" you can google it.

The copyrighted & Trademarked, Hall of Flame, lost because no one has the sole right to a public view. If you photographed it from land owned by Hall of Flame, i.e. Burning Man leased area, you have no right to commercialized it. But photograph the Hall of Flame, i.e. Burning Man from outside the permited area and both the Hall of Flame and Burning Man has no protected rights!!!! This protects advertisers, painters, photographers and all other artists. Commercial artists can use it as a backdrop for their cars or models. An artist can incorporate cans of Cambell Soup as art. Without those exceptions, art itself could cease to exist because I was the first one to paint a circle, therefore I own the copyright to circles. so it must end somewhere, but I own only the architectural rights to the Rock & Roll Hall of Flame.

""fixed in a tangible medium of expression" is the key to protecting photography of a feature, say Old Faithful. If it is shot with no tangible medium of expression that one can argue is original, you have no case of protection or rights. Ansel Adams' photograph of Old Faithful with the pine tree in front of it is tangible and therefore protected, but he would have sued every other photographer that has copied it to establish his rights. Once someone else doe sell a copy and Mr Adams knowiling refuses to file a claim against that person, he therefore loses his protection to all others because he hasn't establish a history of protection for that piece of work.

I doubt that BM will take action against a photographer selling a print of the event, but they will take action if it is used as a poster or in a commercial with use of the BM or logo.

I barter my BM posters for some of those more valued items @ BM, but I don't sell them at anytime and it I did I would seek permission from Larry and the gang.

©2006AIIZ

PS- every year we revisit this topic maybe someone should revisit the old topic immediatly after the event for we all can review it and add more original opinions.

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Post by Mozy bonz » Sat Nov 04, 2006 1:52 pm

Apollonaris Zeus wrote:
Mozy bonz wrote:
Furthermore, buildings created on or after December 1, 1990 are protected by copyright. A copyright owner has the exclusive right to reproduce a copyrighted work, and photographing a copyrighted work is considered a way of reproducing it. Thus, you may need permission to photograph a building or an art work.
Only in its architectual form, not if its photographed from a public place and sold as a print or poster. I forget the date of the landmark case, "Blah Blah verses the "Rock & Roll Hall of Flame" you can google it.

The copyrighted & Trademarked, Hall of Flame, lost because no one has the sole right to a public view. If you photographed it from land owned by Hall of Flame, i.e. Burning Man leased area, you have no right to commercialized it. But photograph the Hall of Flame, i.e. Burning Man from outside the permited area and both the Hall of Flame and Burning Man has no protected rights!!!! This protects advertisers, painters, photographers and all other artists. Commercial artists can use it as a backdrop for their cars or models. An artist can incorporate cans of Cambell Soup as art. Without those exceptions, art itself could cease to exist because I was the first one to paint a circle, therefore I own the copyright to circles. so it must end somewhere, but I own only the architectural rights to the Rock & Roll Hall of Flame.

""fixed in a tangible medium of expression" is the key to protecting photography of a feature, say Old Faithful. If it is shot with no tangible medium of expression that one can argue is original, you have no case of protection or rights. Ansel Adams' photograph of Old Faithful with the pine tree in front of it is tangible and therefore protected, but he would have sued every other photographer that has copied it to establish his rights. Once someone else doe sell a copy and Mr Adams knowiling refuses to file a claim against that person, he therefore loses his protection to all others because he hasn't establish a history of protection for that piece of work.

I doubt that BM will take action against a photographer selling a print of the event, but they will take action if it is used as a poster or in a commercial with use of the BM or logo.

I barter my BM posters for some of those more valued items @ BM, but I don't sell them at anytime and it I did I would seek permission from Larry and the gang.

©2006AIIZ

PS- every year we revisit this topic maybe someone should revisit the old topic immediatly after the event for we all can review it and add more original opinions.


there are two key things in the quote


1)buildings created on or after December 1, 1990


2)photographing a copyrighted work is considered a way of reproducing it. Thus, you may need (not you will need)permission to photograph a building or an art work.


In general, you may photograph people in public. The use of those photographs can be restricted due to a privacy law called the "right of publicity." While the specifics of the law vary by state, it prevents the unauthorized use of a person's likeness for commercial purposes (for advertising or trade). It usually does not apply if the image is used editorially, which includes fine art.

Fortunately for photographers, this law recently was put to the test and it passed. From 1999 until 2001, a photographer named Philip-Lorca diCorcia took photos of people in Times Square. His camera was set on a tripod and strobe lights were placed across the street. The project culminated in an exhibition called "Heads" at the Pace/MacGill Gallery in Chelsea, New York.

One of shots from the project was of Erno Nussenzweig, an Orthodox Jew and retired diamond merchant from Union City, N.J. He sued diCorcia and Pace for exhibiting and publishing the portrait without his permission and for profiting from it. He asked the court for an injunction to stop sales and publication of the photograph and for $500,000 in compensatory damages and $1.5 million in punitive damages. Of note, Nussenzweig complained that use of the photograph violated his constitutional right to practice his religion, which prohibits the use of graven images.

In an affidavit submitted to the court on Mr. diCorcia's behalf, Peter Galassi, Chief Curator of Photography at the Museum of Modern Art, said, "If the law were to forbid artists to exhibit and sell photographs made in public places without the consent of all who might appear in those photographs, then artistic expression in the field of photography would suffer drastically. If such a ban were projected retroactively, it would rob the public of one of the most valuable traditions of our cultural inheritance."

The judge in the case dismissed the suit on First Amendment grounds that the possibility of these photographs is the price every person must pay for a society where information and opinion freely flows. While Nussenzweig is appealing, the good news is that photographers may continue to photograph people in public and may use those shots editorially without the subject's permission.


Copyright laws are very completed and changing all the time. I wouldn’t think that lexis would use any footage or pictures without what they think is the proper release forms for the work..
I have a wait and see about this and I don’t have the answer


Thanks AG for all your input on this.


And for the record I wont buy lexis even if what they did ends up being legal.... it's about integrity and doing the right thing... just because you can doesn’t mean you should.

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Post by gyre » Sat Nov 04, 2006 2:44 pm

I think Lexus may be trying to take an innovative approach.
I saw something about them sponsoring some kind of program for invention-missed the details though.
Maybe they just need us to tell them what they can do that fits our agenda.
They might be interested, if we have any ideas they can work with.
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Post by helitack » Sat Nov 04, 2006 6:27 pm

Mozy bonz wrote:Copyright
Under current U.S. law, copyright protection arises automatically when an "original work of authorship" is "fixed in a tangible medium of expression". A work is "original" in the copyright sense if it owes its origin to the author. For example, a photograph of Yosemite's Bridalveil Fall is original so long as it was created by the photographer, even if it's the zillionth photo to be taken of that scene. Only minimal creativity is required to meet the originality requirement, no artistic merit or beauty is required.
Works of art - sculptures, paintings, and even toys - are protectable by copyright. Furthermore, buildings created on or after December 1, 1990 are protected by copyright. A copyright owner has the exclusive right to reproduce a copyrighted work, and photographing a copyrighted work is considered a way of reproducing it. Thus, you may need permission to photograph a building or an art work.
BINGO we have a winner. I have a signed release from the model. We however did do a lot of reproducing, but it was in the tent, out of public view. Well, most of the time anyway...
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Post by PetsUntilEaten » Sat Nov 04, 2006 11:48 pm

So the issue is the hijacked photos.

It's a tad rude on the part of the photographer or Lexus if they knowingly used the photo without permission.

We don't really need to defend ourselves against the idea that "Burning Man sold out." because that's people who've never been or are just trash talkin' for laughs.

Burning Man and the people it includes and attracts are part of real/default world arts and creative money generating. It has to be. As someone once said to me "everyone wants a sustainable community but it can't be done by everyone just crotcheting sh*t for each other. We need to make real money in the real world."

That I know of . . . the Flower was used by a Hybrid car company for publicity. (No one got rich.)
The Temple of Gravity created a corporation as part of their financial plan to get backing, allowing investors to take their loss of investment as a tax deduction or profit depending on the potential final sale of the art. (That's just innovative.) Red Bull funds lots of art / Burning Man-style projects. (Better than a real job.) The Coachella music festival has taken our sloppy seconds for a while now. (Tickets and burn barrels for the artists all around!) Many of the playa artists make a living in commercial arts like all the movie arts and the remnants of those real world jobs are brought out to the playa and converted into the things we love. I get all sorts of free stuff for art projects from my job, like the 7 generators that went to 3 projects.

Creative solutions to funding & sourcing stuff is great.

Work smart, not hard.




ps - I don't like Lexus highjacking tag of cool and innovation by using Burning Man's name. I also don't like the suggestion that Quince brought a special brand of innovation and irrevance to Burning Man when I believe Burning Man taught and gave Quince as much as he gave BM. Like he's so crazy he came up with the idea of *burning* his art. Whatever. It's a short paragraph not a book. I'm letting go now.

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Post by K-mom » Sun Nov 05, 2006 12:57 am

On an issue such as this I can see both/many viewpoints, so I have no personal hope when I pose this hypthetical situation:
A major music group, both commercially and artistically successful, maybe something like Radiohead, plays an un-announced, perhaps improvised show out there. Everybody has an unforgettable experience, those that were lucky enough to catch it feel like the chosen few. A few months later the band decides to release a soundboard recording as an official live album. The experience is unchanged yet they are making real world dollars off it.
Again, I have no personal agenda here and I am fully aware that this is not a direct metaphor or analogy to the Lexus/Uchronia tidbit. I'm just generally curious to know if this would offend anyone who was at the original performance.
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Post by BigCock » Sun Nov 05, 2006 8:11 am

My belief is that playa art looses some meaning if compelled by commercial motivations, and further, that the BM community looses some meaning by allowing it. It's worse if a for-profit corporation is behind it because a corp has no scruples we can appeal to. What I'm learning here is that, while many share these beliefs, others don't. Given this difference, disclosure seems important.

Remember that punch that everyone at that cool party raved about? It had pee in it. Some think that's a problem, others don't, but those who are sensitive about it should be given a headsup before hand. Right?

If Pee Punch, Inc. is now on television claiming cool partiers love it, that's potentially another problem, but a different one.

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Post by BigCock » Sun Nov 05, 2006 9:38 am

... which is the long way to say that I don't think the end necessarily justifies the means.

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Post by Box Burner » Sun Nov 05, 2006 9:48 am

BigCock wrote:... which is the long way to say that I don't think the end necessarily justifies the means.
I agree. There are a lot of dead bodies on that road!
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Post by PetsUntilEaten » Sun Nov 05, 2006 11:38 am

K-mom wrote:Radiohead, plays an un-announced, perhaps improvised show out there. . . . A few months later the band decides to release a soundboard recording as an official live album. The experience is unchanged yet they are making real world dollars off it. . . . . I'm just generally curious to know if this would offend anyone who was at the original performance.
*IF* - the coverart says "Live at Burning Man!" in big letters on the front and uses a photo they did not get permission to use - YES. I'm offended.

IF - there is no playa photo and Burning Man or the place and location of recording are just in the liner notes - No. (Little weird, but they aren't dragging BM into a public forum without the consent of its representatives.)

I think that it's a matter of respect.

Like when I'm on the playa and I just want someone to *ask* to take my picture before they take the right to.

I'm still all for beating the respect into people if it comes to that.

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Post by helitack » Sun Nov 05, 2006 11:53 am

So here is another log on the pyre. The ORG wants folks to create ART, use the artists' own or subsidized funds, charge people to see it by purchasing a ticket, which directly lines the pockets of the Corp, after expenses of course...then tells some artists(photographers), even if they have permission, that they must have permission of the ORG to use material copyrighted by the artists' (photographers) material...hmmmm
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Post by PetsUntilEaten » Sun Nov 05, 2006 2:21 pm

helitack wrote:The ORG wants folks to create ART, . . . charge people to see it by purchasing a ticket, which directly lines the pockets of the Corp, after expenses of course...
*Are* tickets specifically a charge to see art? Or is that an extreme simplification? or exaggeration?

Would Burning Man exist without large scale art?

I think it would. It would be different. Is the large scale art like the articles in Penthouse or is it like the pictures in Penthouse? I mean "I only read Penthouse for the articles." = "I only go to Burning Man for the art." Why do you think people actually show up?

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Post by spectabillis » Sun Nov 05, 2006 10:35 pm

ok, i will take Psychotropic Corporate Conspiracy for eight hundred alex.

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Post by BigCock » Mon Nov 06, 2006 6:24 am

helitack wrote:... which directly lines the pockets of the Corp ...
It's money well spent. To the extent BM is commercial free, it's due to the efforts of the staff (backed by the community). Following up on loose photos in court certainly is not a money-making venture. Give it up for the org. Theirs is a labor of love.

I just hope they/we don't let in any Trojan waffles.

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Post by Bob » Mon Nov 06, 2006 6:58 am

Image

Word Mark INFINITI
Goods and Services AUTOMOBILES [ , TRUCKS ] AND STRUCTURAL PARTS THEREFOR
Mark Drawing Code (1) TYPED DRAWING
Serial Number 73671630
Filing Date July 10, 1987
Registration Date March 1, 1988
Owner (REGISTRANT) NISSAN JIDOSHA KABUSHIKI KAISHA TA NISSAN MOTOR CO., LTD

Image

c.1997

QED
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Post by helitack » Mon Nov 06, 2006 7:38 am

Naw, just think that BMorg speaks(writes) rules that they cannot enforce because they are contradictory and unenforceable.














































































Quote specwhatever- "ok, i will take Psychotropic Corporate Conspiracy for eight hundred alex".

Kind of a snarky comment by the anti snarky comment dweeb, isn't it?

Edited to include snarkiness.
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Post by Bob » Mon Nov 06, 2006 8:20 am

Where do you people want to start with the question of the use of dry lakes in commercial culture, and possible crossover with the Labor Day Event?
http://en.wikipedia.org/wiki/Pontiac_Bonneville

The Bonneville name first appeared in 1954 on a pair of bubble-topped GM Motorama concept cars called the Bonneville Special. It entered the production linup as the Star Chief Custom Bonneville, a high-performance, fuel-injected luxury convertible late in the 1957 model year. Only 630 units were produced that first year, making it one of the most collectible Pontiacs of all time. The Bonneville endured until 2005 as the division's top-of-the-line model. The term was taken from the Bonneville Salt Flats in Utah, the site of much early auto racing and most of the world's land speed record runs.
Car tweakers have been racing on public lands in the Great Basin & Mojave Desert since the 1930s, and before that on public beaches in Europe & on the US east coast. Car culture has been a prime motivator for people using dry lakes in the west ever since. Add to that Art Car culture, which takes plenty of design cues from car customizers who've been going out to the desert the last half-century-plus, and what you see either at Burning Man or in automobile ads doesn't seem so unique.

If the org as a corporation has been funding ever-larger spectacles in the desert, built and completed before the vast majority of ticketholders arrives, and freely used by many artists with variable commercial success & exposure, what's the big difference if a Lexus gets involved? Isn't Burning Man but a pin prick in the overall thrust of western culture?
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Post by Toolmaker » Mon Nov 06, 2006 9:37 am

I think it would have made alot more sense to get the loot from Aunt Jemima syrup instead of a car company. I mean really now.. what the hell does a waffle have to do with a car? NOT ALOT. Now waffles and syrup.. yum yum. I have to have loads of butter on my waffles or else put some blueberries in there.

I really have no problem with artists gettin paid for their work. After giving this issue some thought I say FUCK IT! As long as there are no logos and major publicity at the event I could really care less. I stand behind my earlier statement, if you really feel some sort of way about it TAKE ACTION. Actions speak louder than words.

I am curious to see if anyone will donate a lexus for next year to smash up in protest.

Where is the line?

When does ART become CORP CRAP?

Do you have to be starving to be considered an artist?

Does Michael Hernandez de Luna lose his status as an artist because his stamps were of Viagra pills?

How about Bill Barminski? He made the Mickey Mouse gas mask.

Packard Jennings who made the Fallen Rap Stars PEZ dispensers, commerce or art?

As much as we would hate to admit it, ART is often part of commerce and media. There can only be so many photographers handling weddings. Someone has to photograph Bush using binoculars with the lenscap on. And they deserve to be paid for that photo!

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BigCock
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Re: !

Post by BigCock » Mon Nov 06, 2006 10:50 am

Toolmaker wrote:I stand behind my earlier statement, if you really feel some sort of way about it TAKE ACTION. Actions speak louder than words.
this is a discussion board.

nickmix
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Lexus ad is majorly disrespectful!

Post by nickmix » Mon Nov 13, 2006 1:01 pm

Forget the debate over whether people can be paid for art - they do, but that's called commercial art and it's not what BM is about at all.

The totally unique chemistry of BM is worth protecting and I firmly believe it's total seperation from commercialism is part of what makes it unique and holy. At the very least the Lexus ad is totally disrespectful of the community and represents the worst co-opting of human creative culture for the sake of commercialism.

I could never afford a Lexus anyway - but now I think they are assholes, and if the Waffle Team really signed off on the use of the image then I barely feel like they are even welcome again. This is the kind of incremental slippery slope sell-out that destroys great things. :evil: :evil: :evil: :evil:

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unjonharley
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Post by unjonharley » Mon Nov 13, 2006 1:28 pm

nick, your pissing into the wind..BMorg has sold out long ago..


coffee cafe,ice, RV service and maybe some art huh?

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