Here's the thing: Me and my friend are hoping to go to Burning Man together, like we did last year. So, I'm gonna sign up to buy two tickets. But we know I might not get them, so he's gonna sign up to buy two tickets too, just in case.
It seems pretty obvious that any other groups planning to go to Burning Man are going to do the same thing -- try to buy too many tickets rather than risk getting too few. The number of tickets sold in the lottery is going to be much more than the number of people planning to go the event -- maybe up to twice as much!
After the lottery is over, many thousands of people are going to have extra tickets to sell, and the Burning Man organization will have absolutely no control over how much people sell them for. If I end up with extra tickets, I WILL resell them at cost, NOT at a profit, but if there are 20,000 other people selling too it's gonna be pretty ugly. And with all these tickets being re-mailed, that's more chances for stuff to get lost in shipping, and all sorts of added problems.
In short, I can't imagine any way that this lottery could possibly not suck for most participants.
(I can think of one really easy way to make it better... use the lottery system to assign everybody a number, essentially their place in line, and then in two weeks, when the lottery closes, let people make their ticket-buying choices in that order. So, if my friend and I both happen to get good numbers, one of us can buy the two tickets and the other person can choose zero, making the extra tickets available to someone else, instead of forcing on one of us tickets we don't actually want anymore.)
That's the most obvious problem I see. If for some reason you're still reading this endless rant I'll point out that it's actually even worse than that: Last year, I bought myself an expensive 3rd-tier ticket, and my friend, who couldn't possibly afford to spend that much, got a first-tier one. This year, since I won't be allowed to sign up to get one of each, I'm gonna have to sign up to get two first-tier tickets. So is my friend. So if we both get lucky, then that's 4 first-tier tickets... and someone else who was hoping for first-tier won't get any! Of course, eventually we'll resell two and then someone will get them, but... still, this seems absurdly complicated.
DISCLAIMER: I really like Burning Man -- the event and the organization. I think they are 99% awesome and support most of the organization's decisions. I don't mean to sound excessively negative and whiny: I promise you that this attitude is the exception, not the rule, for me. Also, I'm a designer at heart, and poorly designed systems *really* bug me
