trilobyte wrote:... I strongly suspect that the target audience (totally clueless first-timers) aren't the sort who've spent time researching the site on message boards. If someone gets as far as ePlaya, they're WAY ahead of the curve. Next time I'm at HQ I'll see if I can connect with the team that puts the guide together and run the idea by them. In the meantime, you may want to consider something like putting what you consider to be 'essential reading' links in your signature line.
I'm seeing Virgins posting under Tickets, Preparation and Theme Camps. They're here. Let's maximize the chance of steering them to the Survival Guide.
We can put last years Survival Guide up as a sticky, now?
At the very least, a closed sticky topic of "Virgin & Return Burners: Please read Official Burning Man Survival Guide" and the link (and a small amount of text along the lines of 'find out what you need, be safe, have fun, before you start spending money on equipment & supplies'?).
Maximize the chances.
If we add the link to the guide to our signatures, then we up the chances again.
The JRS release said that 40% were Virgins.
I may have done the math wrong, but...
Assuming usually 10% Virgins, we're looking at 4x the usually number of Virgins.
Ratio of Virgins to Burners: from 1:9, to
BM 2012 facing 6:9
From one Virgin for nine return Burners, to six Virgins per nine return Burners.
I'm a one-man camp for mobile water, electrolyte, dust-masks, sunscreen and vinegar, but I can't bring a cube van worth.