If you're like me then you're probably as excited as a kid with his
nose pressed up against the glass of the candy store waiting for it to
open right about now.
I just wanted to let you know about something that will be happening
at this year's event that I personally find it disturbing and I
thought you should be aware of it.
The Discovery Times Channel, a 1.7 billion dollar cable television
network (a joint venture of The Discovery Channel and the New York
Times) will be filming an episode of their new t.v. program called
"Only in America". The tag line of the series is:
The Discovery Times Channel has negotiated a contract with Burning Man"Take an eye-opening journey across the country to experience
America's unique subcultures from the inside."
LLC to film the show's host Charlie LeDuff as he "participates" in
building a theme camp, following Black Rock Rangers on patrol and
participating in some capacity with spinning fire inside the circle
before the man burns.
to see a video preview of this TV series please go here:
http://times.discovery.com/convergence/ ... eview.html
I apologize, but you'll have to sit through an ad before you are
allowed to watch it.
For the privilege of being allowed to film, The Discovery Times
Channel will be paying Burning Man LLC an as yet undisclosed fee.
I find this fee and the resulting ad revenue from this program to be a
commodification of everyone's art and image that participates in our
community. I feel that Burning Man LLC builds the box, and that we
fill it with our images, our art, and our souls. This city rises from
the dust because we raise it from the dust. Those that participate in
this experiment do so for a variety of reasons, however I don't feel
that selling products is usually one of them.
Once again it would appear to me that Burning Man LLC is violating
their own 10 Principles which they have set forth.
Principle #3
The images filmed at the event will be used to sell products in theDecommodification
In order to preserve the spirit of gifting, our community seeks to
create social environments that are unmediated by commercial
sponsorships, transactions, or advertising. We stand ready to protect
our culture from such exploitation. We resist the substitution of
consumption for participatory experience
form of commercials during the airing of the tv program on The
Discovery Times Channel. It's a commercial sponsorship of the highest
order. Millions of people nationwide will be substituting a
participatory experience for the consumption of the images on their
screen.
A few years ago Burning Man LLC was in litigation with a company
called "Voyeur Video" who was distributing a "Girls Gone Wild" style
video filmed at the event. At that time Marian Goodell was quoted as
saying:
and:"It's not about controlling the press," says Marian Goodell,
Burning Man's "Mistress of Communications," who oversees the event's
public affairs. "It's about imagery. It's easy to turn imagery into a
commodity."
http://www.sfweekly.com/issues/2002-08- ... ure_1.htmlSaid Goodell, "We don't encourage radical self-expression so
people can find themselves for sale in a video store."
Indeed it's very easy to turn imagery into a commodity, and that's
exactly what's happening here.
Please understand that I am not at all objecting to the presence of
legitimate media or documentary film makers being present with the
consent of Burning Man LLC at the event.
I am objecting to what essentially is a "Reality TV" show being
allowed to film the event. I am also objecting to the fact that
Burning Man LLC will be directly profiting from this endeavor that
will feature the art and images of participants.
I put a lot of energy, money, time and heart into this project. I do
it for my own personal gratification and for the gratification of
those who share the event with me. I don't do it to sell sneakers made
in sweatshops or breakfast cereals, or to promote the latest in
designer pharmaceuticals.
I have reached a boiling point on this issue so I've decided to pass
this information along allow everyone to make up their own minds about
it. I did however feel it important that you were made aware.
here are my questions to the LLC:
1. How much money will Burning Man LLC be receiving from this project
and how much of that money will be given back to the artists featured
in the film (if any)?
2. Is there a method to "opt-out" of having your image or art filmed
for this project? If so, what is it?
3. Will this project ever be sold in other formats? Who owns the
rights to the images filmed? Are there any licensing fees or
stipulations for promotional tie-ins or products associated with this
agreement (i.e. calendars from photos of the event, etc.)?
4. If nudity is filmed, will that nudity be aired without censorship
(blurs. black bars etc.) in the European or other markets? Will the
"nude" footage ever be released in a secondary format such as a DVD,
or streaming video on a website?
5. To what degree will Burning Man LLC have artistic control over the
final product? Will Burning Man LLC be able to veto any footage for
any reason?
6. What steps will Burning Man LLC be taking to prevent the Discovery
Times Channel from filming participants who do not wish to be filmed?
If unwilling participants are filmed and that film is aired, will
Burning Man LLC file litigation on behalf of that participant for
invasion of privacy or intellectual property rights theft?
7. Do you, at this time have the camera tag # for this film crew(s)
and if so what is it? If you do not have the tag # at this time, will
it made available upon request at Media Mecca during the event?
I would encourage you as a participant to contemplate the decision to
allow Discovery Times Channel to film and if you feel strongly one way
or another to please email Maid Marian, Mistress of Communication at
[email protected] to let her know exactly how you feel, either in
support of or against this issue.
Thanks for listening,
chai guy